A Market Bull’s Eye for Kraft®

Project: Kraft® Bull’s Eye Barbecue Sauce
Design Firm: Design Partners, Inc.
Senior Graphic Designer: Mike Hopkins
Client: Kraft Foods

Project Summary

What do you do when you create a new recipe for an established brand?

When Kraft’s® Bull’s-Eye® BBQ Sauce marketing team undertook an extensive review of the BBQ category – and the BBQ consumer – they saw an opportunity that resulted in a killer new sauce. With superior taste and more authentic BBQ flavor, the team at Kraft went on to develop a new brand position to go with the new

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Walgreens® Impulse Camera

Project: Walgreens® Impulse Camera
Design Firm: Atico International
3D Designer: Jeff Rodriguez
Client: Walgreens Company

Project Summary

Atico International is a global sourcing company with long-term ties to Walgreens, a U.S. based health and retail chain. But sourcing means much more than just importing products. Atico creates specifications for client products, develops branding, packing and promotional elements – such as point-of-purchase displays – and then sources that design to provide the client with a complete solution.

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Mass Explained iPad App

Project: The Mass Explained iPad App
Design Firm: Ampersand Design Group
Designer: Dan Gonzalez
Client: Agnus, LLC

Project Summary

The Roman Catholic Mass is the source and summit of the Catholic faith. While cradle Catholics may know the prayers and responses said at Mass, many do not know their significance or historical development. The Mass Explained iPad app was designed as a scholarly yet totally approachable and thoroughly entertaining educational tool to help faithful Catholics as well as the general population

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Museum Captures the Past

Project: Capture museum relics in 3D
Objective: Create a virtual museum for the web
Developer: Lars Goran Spang/Murberget Museum

Project Summary

Swedish museum Murberget has an extensive collection of artifacts – so many in fact that it cannot display them all within the confines of its physical building. Head of Research for Murberget, Lars Goran Spang, thought what they needed was a way to make the museum “virtual” – after all, there’s no limit to the room available on the web.

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