Newspapers Get Augmented With Strata
Northern California Newspaper Brings its Pages to Life Augmented Reality Technology Aims to Reinvigorate Newspapers’ Revenue while Delighting Readers JACKSON, Calif. – February 13, 2018 – In a dramatic move that promises to reinvigorate newspapers’ revenues while delighting their readers, a Northern California paper is harnessing augmented reality technology to bring its pages to life. The groundbreaking Interactive News initiative by the Ledger Dispatch allows readers to use their smartphones to “see” trigger images in the newspaper and access a deeper level of content. After downloading an app, readers simply hold their Android or iPhone device over photos